All free tools / Creative & Strategy
KARI TOOLKIT / CONSISTENCY

Campaign naming builder

Give every campaign a consistent name. Combine your client, channel, objective, market, and version in one reusable format.

Free to use. Runs in your browser. No signup or uploads.

Define your convention

Start with the example, then make it yours. Your name updates as you type.

Spaces and punctuation become your separator. Accents are normalized; other scripts are preserved. Empty optional fields are skipped.

Your campaign name

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acme_and_co_paid_social_lead_gen_us_a

37 characters. Check any length limits in your ad platform.

CLIENTacme_and_co
CHANNELpaid_social
OBJECTIVElead_gen
MARKETus
VARIANTa

A small convention. A useful foundation.

Consistent names make campaign reporting easier to group, filter, and hand over. Agree the field order with your team before rolling it out.

Explore Creative & Strategy workflows and custom solutions

Useful once. Even better, connected.

We can explore how this step fits into an automation built around your agency’s tools.

Discuss your workflow