Consistent source collection
Bring scheduled buying and serving reports into a repeatable comparison.
Keep source differences, placement mappings, and investigation history together.
| Placement | Difference | Review state | Owner |
|---|---|---|---|
| Prospecting Display | 20.0% of ad server | Check counting window | Ad operations |
| Retargeting Display | 1.1% of ad server | Below sample threshold | Reporting lead |
| New Placement | Zero reference | Confirm tag setup | Ad operations |
Concept preview with invented sample records. This workspace is not connected or interactive.
Bring scheduled buying and serving reports into a repeatable comparison.
Maintain reviewed placement mappings and make unmapped or stale records visible.
Attach source counts, calculation basis, notes, and previous decisions to each exception.
Scheduled DSP and ad server reports, reviewed placement mappings, comparison windows, and thresholds.
A reconciled comparison and assigned exception queue, with original source values and investigation history.
A difference does not establish which source is correct. People validate the comparison and approve escalation or any commercial decision.
Start with two export formats, a reviewed placement map, and an exception list. Add scheduled collection once the comparison is dependable.
Bring one recurring headache and the tools you use.
That’s enough to start a useful conversation.
Tell us what happens today.
We’ll explore what could work better.